ToolScout.

Mailchimp Pricing

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Starting price

$13/month

Pricing model

Freemium

Free tier

Yes

Free trial

Yes

Plans

PlanPriceBillingNotes
Free$0month—
Essentials$13month—
Standard$20month—
Premium$350month—

Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-09-24. Last updated 2026-10-07.

True cost

True cost calculator
PlanListedSeat basisMonthly · 5 seatsAnnual · 5 seats
Free$0/monthflat$0$0
Essentials$13/monthflat$13$156
Standard$20/monthflat$20$240
Premium$350/monthflat$350$4,200

Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.

Mailchimp's starting price ($13) is 86% below the Email & Messaging Marketing average of $91.

Cheaper alternatives