Customer.io
Customer.io is a customer engagement platform for sending data-powered communications through email, SMS, push notifications, and in-app messaging with visual workflow…
Our verdict
Who it's for
Teams focused on marketing automation and customer engagement will find Customer.io most beneficial.
Who should look elsewhere
Expensive
Pros
- +Powerful messaging platform
- +Multi-channel
- +Developer friendly
- +Good segmentation
- +Real-time data
Cons
- −Expensive
- −Marketing Automation
- −Push Notifications
- −SMS Marketing
Key features
- ✓Email automation
- ✓SMS messaging
- ✓Push notifications
- ✓In-app messages
- ✓Visual workflow builder
- ✓Behavioral segmentation
- ✓A/B testing
- ✓HIPAA compliance
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Essentials | $100 | month | 5,000 profiles; 1M monthly emails; Visual workflow builder |
| Premium | $1000 | month | Custom volume; Premium support; 90-day onboarding |
| Enterprise | — | month | Best pricing; Dedicated CSM; Migration support |