Meltwater
Meltwater is an enterprise media intelligence and social listening platform that monitors brand mentions across news, social media, podcasts, print, and broadcast.
Our verdict
Who it's for
Monitor brand mentions, track coverage, and measure sentiment
Who should look elsewhere
Enterprise pricing with no public rates, expensive for small teams
Pros
- +Most comprehensive media monitoring dataset in the industry
- +AI assistant automates time-consuming reporting tasks
- +Strong influencer marketing module integrated into the suite
- +Global coverage spanning 270,000+ news sources
- +Unified platform replaces multiple point solutions
Cons
- −Enterprise pricing with no public rates, expensive for small teams
- −Contract minimums and annual billing can lock you in
- −Boolean search setup has a learning curve for new users
- −Social listening data can have gaps for smaller platforms
- −UI can feel overwhelming given the breadth of features
Key features
- ✓Real-time media monitoring across news, social, print, and broadcast
- ✓AI-powered social listening and sentiment analysis
- ✓Media contact database with journalist outreach tools
- ✓Consumer intelligence and audience behavior insights
- ✓Influencer discovery, management, and campaign tracking
- ✓AI assistant (Mira) for automated briefs and reports
- ✓AI visibility tracking for brand perception in LLMs
- ✓Custom dashboards and automated reporting
- ✓Sales intelligence with company and contact data
- ✓API integrations and data export capabilities
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Essentials | — | month | Core media monitoring; Basic analytics; 24/7 training access |
| Suite | — | month | Multiple integrated modules; Cross-department reporting; Scalable user seats |
| Enterprise | — | month | Custom-built solution; Managed and premium services; Unified datasets across all modules |