Klaviyo Pricing
Starting price
$20/month
Pricing model
Freemium
Free tier
Yes
Free trial
No
Plans
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Free | $0 | month | — |
| $20 | month | — | |
| Email + SMS | $35 | month | — |
Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-09-24. Last updated 2026-10-07.
True cost
True cost calculator
| Plan | Listed | Seat basis | Monthly · 5 seats | Annual · 5 seats |
|---|---|---|---|---|
| Free | $0/month | flat | $0 | $0 |
| $20/month | flat | $20 | $240 | |
| Email + SMS | $35/month | flat | $35 | $420 |
Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.
Klaviyo's starting price ($20) is 78% below the Email & Messaging Marketing average of $91.
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