H
Heatmap Pricing
Starting price
$199/month
Pricing model
Paid
Free tier
No
Free trial
No
Plans
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Launch | $199 | month | $199/month; 365-day data retention; Free trial on the card |
| Growth | $349 | month | $349/month; Forever retention; Unlimited heatmaps, expanded Wilson AI |
| Scale | $699 | month | $699/month; Full Wilson AI, MCP / API access |
Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-10-11. Last updated 2026-10-12.
True cost
True cost calculator
| Plan | Listed | Seat basis | Monthly · 5 seats | Annual · 5 seats |
|---|---|---|---|---|
| Launch | $199/month | flat | $199 | $2,388 |
| Growth | $349/month | flat | $349 | $4,188 |
| Scale | $699/month | flat | $699 | $8,388 |
Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.
Heatmap's starting price ($199) is 44% below the E-commerce & Commerce average of $354.