Equals
Equals is a GTM analytics platform that transforms raw data from various business systems into actionable insights within a spreadsheet interface.
Our verdict
Who it's for
Equals is designed for Go-To-Market teams, founders, and finance professionals.
Who should look elsewhere
Requires a significant monthly investment, starting at $1,250/month, which may be prohibitive for smaller businesses.
Pros
- +Provides real-time GTM insights by connecting directly to live data sources.
- +AI Analyst automates complex data analysis and formula creation, reducing manual effort and potential for errors.
- +Combines the familiarity and flexibility of a spreadsheet with powerful BI capabilities.
- +Offers extensive integration options with various CRM, billing, accounting, and data warehouse systems.
- +Supports large datasets with no row limits, ensuring scalability for growing businesses.
Cons
- −Requires a significant monthly investment, starting at $1,250/month, which may be prohibitive for smaller businesses.
- −Additional connections for data sources incur extra monthly costs.
- −The AI Analyst feature is an add-on, increasing the overall cost.
- −Available on:
Key features
- ✓BI Spreadsheet directly connected to live data sources
- ✓Dashboards backed by spreadsheet flexibility
- ✓Automated dashboard pushes to Slack
- ✓AI-powered 'Analyst' for answering GTM questions and building spreadsheet models
- ✓Forward Deployed Analyst for initial report building
- ✓Configurable data refresh rates (every 6 hours or every hour)
- ✓Infinity mode for working with large datasets without row limits
- ✓Enterprise SSO support (Okta
- ✓Azure AD)
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Essential | $1250 | month | BI Spreadsheet; Dashboards; Push to Slack |
| Business | $2000 | month | BI Spreadsheet; Dashboards; Push to Slack |