Broadsign
Broadsign is a comprehensive platform designed to connect out-of-home (OOH) media owners and advertising buyers.
Our verdict
Who it's for
Connect, manage, and monetize your OOH media network
Who should look elsewhere
Requires integration with existing OOH infrastructure for media owners.
Pros
- +Extensive global reach with millions of signs across many countries.
- +Comprehensive tools for both media owners and advertisers.
- +Advanced targeting capabilities for highly effective campaigns.
- +Supports both programmatic and guaranteed campaign models.
- +Provides detailed reporting and optimization features for campaign performance.
Cons
- −Requires integration with existing OOH infrastructure for media owners.
- −The complexity of the platform may require a learning curve for new users.
- −Specific pricing details are not publicly available and require direct contact.
Key features
- ✓Content & Network Management
- ✓Automated Campaign Scheduling
- ✓Network & Player Management
- ✓Campaign Proof-Of-Play Reporting
- ✓API Access
- ✓Live Digital Screen Management
- ✓Real-time Inventory Availability
- ✓Proposal Management
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Standard | — | month | Content & Network Management; Digital Media Management; Automated Campaign Scheduling |
| Professional | — | month | Content & Network Management; Digital Media Management; Automated Campaign Scheduling |
| Enterprise | — | month | Content & Network Management; Digital Media Management; Automated Campaign Scheduling |