Bitly
Bitly is a URL shortening service and link management platform.
Our verdict
Who it's for
URL shortener and link management
Who should look elsewhere
Expensive for volume
Pros
- +Industry standard
- +Good analytics
- +Trusted brand
Cons
- −Expensive for volume
- −Limited customization free
Key features
- ✓URL shortening
- ✓Branded links
- ✓QR codes
- ✓Landing pages
- ✓Link analytics
- ✓UTM builder
- ✓Mobile deep linking
- ✓API access
- ✓SSO (Enterprise)
- ✓Custom domains
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Free | $0 | month | 5 links/month; 2 QR Codes/month; 2 custom landing pages |
| Core | $10 | month | 100 links/month; 5 QR Codes/month; 5 landing pages |
| Growth | $29 | month | 500 links/month; 10 QR Codes/month; 10 landing pages |
| Premium | $199 | month | 3,000 links/month; 200 QR Codes/month; 20 landing pages |
| Enterprise | — | month | Custom limits; Multiple users with permissions; Dedicated success manager |
Integrations
Shopify