Head to head · 3 tools

Mailchimp vs Marketo vs Salesforce

Starting price

$13/month

Starting price

—

Starting price

$25/month

Attribute	Mailchimp	Marketo	Salesforce
Category	Email & Messaging Marketing	Marketing	CRM & Customer Management
Pricing	Free tier	Paid	Paid
Starting price	$13/month	—	$25/month
Free tier	Yes	Unknown	No
Free trial	Yes	Unknown	Yes (30d)
Deployment	—	—	Cloud
API available	Yes	Unknown	Yes
Platforms	—	—	—
Certifications	—	—	12
Integrations	8	—	22
Company	Founded 2001	Founded 2006	Founded 1999
Feature attributes
Sso Saml	— Unknown	— Unknown	— Unknown
Rbac	✓ Yes	— Unknown	✓ Yes
Mobile App	— Unknown	— Unknown	— Unknown
Webhooks	✓ Yes	— Unknown	— Unknown
Data Export	✓ Yes	— Unknown	— Unknown
Email Automation	— Unknown	— Unknown	— Unknown
Sms Marketing	✓ Yes	— Unknown	— Unknown
Templates	✓ Yes	— Unknown	— Unknown
Segmentation	✓ Yes	— Unknown	— Unknown
Deliverability Tools	— Unknown	— Unknown	— Unknown
Multichannel Campaigns	— Unknown	— Unknown	— Unknown
Marketing Automation	— Unknown	— Unknown	✓ Yes
Audience Segmentation	— Unknown	— Unknown	— Unknown
Ab Testing	— Unknown	— Unknown	— Unknown
Lead Scoring	— Unknown	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	✓ Yes
Custom Objects	— Unknown	— Unknown	✓ Yes
Reporting Dashboards	— Unknown	— Unknown	✓ Yes
App Marketplace	— Unknown	— Unknown	✓ Yes

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Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.