Head to head · 4 tools

Klaviyo vs Nimble vs Scribble Marina Software vs Zoho CRM

Starting price

$20/month

Starting price

$24.9/seat/month

Starting price

—

Starting price

$14/month

Attribute	Klaviyo	Nimble	Scribble Marina Software	Zoho CRM
Category	Email & Messaging Marketing	CRM & Customer Management	Real Estate & Property	CRM & Customer Management
Pricing	Free tier	Paid	Paid	Free tier
Starting price	$20/month	$24.9/seat/month	—	$14/month
Free tier	Yes	No	No	Yes
Free trial	No	Yes	Unknown	Yes (15d)
Deployment	—	Cloud	—	Cloud
API available	Yes	Unknown	Unknown	Yes
Platforms	—	ios, android	—	—
Certifications	4	—	—	4
Integrations	2	3	—	—
Company	Founded 2012	—	—	Founded 1996
Feature attributes
Sso Saml	✓ Yes	— Unknown	— Unknown	✓ Yes
Rbac	— Unknown	— Unknown	— Unknown	— Unknown
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	✓ Yes	— Unknown	— Unknown	— Unknown
Data Export	✓ Yes	— Unknown	— Unknown	— Unknown
Email Automation	— Unknown	— Unknown	— Unknown	— Unknown
Sms Marketing	✓ Yes	— Unknown	— Unknown	— Unknown
Templates	✓ Yes	— Unknown	— Unknown	— Unknown
Segmentation	✓ Yes	— Unknown	— Unknown	— Unknown
Deliverability Tools	✓ Yes	— Unknown	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	— Unknown	✓ Yes
Marketing Automation	— Unknown	— Unknown	— Unknown	✓ Yes
Custom Objects	— Unknown	— Unknown	— Unknown	— Unknown
Reporting Dashboards	— Unknown	— Unknown	— Unknown	— Unknown
App Marketplace	— Unknown	— Unknown	— Unknown	— Unknown

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.