Ahrefs vs Braze vs HubSpot vs Klaviyo

Ahrefs+

Starting price

$129

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Braze+

Starting price

—

ViewVisit site ↗

HubSpot+

Starting price

$15/month

ViewVisit site ↗

Klaviyo+

Starting price

$20/month

ViewVisit site ↗

Attribute	Ahrefs	Braze	HubSpot	Klaviyo
Category	SEO & Search Marketing	Marketing	CRM & Customer Management	Email & Messaging Marketing
Pricing	Freemium	Pricing n/a	Free tier	Free tier
Starting price	$129	—	✓ $15/month	$20/month
Free tier	No	Unknown	✓ Yes	✓ Yes
Free trial	✓ Yes	Unknown	✓ Yes (14d)	No
Deployment	Cloud	—	—	—
API available	✓ Yes	✓ Yes	✓ Yes	✓ Yes
Platforms	—	—	ios, android	—
Certifications	—	2	—	✓ 4
Integrations	—	—	✓ 23	2
Company	Founded 2010	Founded 2011	Founded 2006	Founded 2012
Feature attributes
Sso Saml	✓ Yes	✓ Yes	✓ Yes	✓ Yes
Rbac	✓ Yes	✓ Yes	✓ Yes	— Unknown
Mobile App	— Unknown	— Unknown	Ios And Android	— Unknown
Webhooks	— Unknown	✓ Yes	✓ Yes	✓ Yes
Data Export	✓ Yes	✓ Yes	— Unknown	✓ Yes
Keyword Research	✓ Yes	— Unknown	— Unknown	— Unknown
Backlink Analysis	✓ Yes	— Unknown	— Unknown	— Unknown
Rank Tracking	✓ Yes	— Unknown	— Unknown	— Unknown
Site Audit	✓ Yes	— Unknown	— Unknown	— Unknown
Index Size	— Unknown	— Unknown	— Unknown	— Unknown
Multichannel Campaigns	— Unknown	— Unknown	— Unknown	— Unknown
Marketing Automation	— Unknown	— Unknown	✓ Yes	— Unknown
Audience Segmentation	— Unknown	✓ Yes	— Unknown	— Unknown
Ab Testing	— Unknown	— Unknown	— Unknown	— Unknown
Lead Scoring	— Unknown	— Unknown	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	✓ Yes	— Unknown
Custom Objects	— Unknown	— Unknown	✓ Yes	— Unknown
Reporting Dashboards	— Unknown	— Unknown	✓ Yes	— Unknown
App Marketplace	— Unknown	— Unknown	✓ Yes	— Unknown
Email Automation	— Unknown	— Unknown	— Unknown	— Unknown
Sms Marketing	— Unknown	— Unknown	— Unknown	✓ Yes
Templates	— Unknown	— Unknown	— Unknown	✓ Yes
Segmentation	— Unknown	— Unknown	— Unknown	✓ Yes
Deliverability Tools	— Unknown	— Unknown	— Unknown	✓ Yes

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.