Adobe XD vs Figma vs HubSpot vs Klaviyo

Adobe XD+

Starting price

$22.99/month

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Figma+

Starting price

$15/month

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HubSpot+

Starting price

$15/month

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Klaviyo+

Starting price

$20/month

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Attribute	Adobe XD	Figma	HubSpot	Klaviyo
Category	Design & Creative	Design & Creative	CRM & Customer Management	Email & Messaging Marketing
Pricing	Free tier	Free tier	Free tier	Free tier
Starting price	$22.99/month	✓ $15/month	✓ $15/month	$20/month
Free tier	✓ Yes	✓ Yes	✓ Yes	✓ Yes
Free trial	✓ Yes	No	✓ Yes (14d)	No
Deployment	Cloud	Cloud	—	—
API available	Unknown	✓ Yes	✓ Yes	✓ Yes
Platforms	—	—	ios, android	—
Certifications	—	1	—	✓ 4
Integrations	3	5	✓ 23	2
Company	Founded 2015	Founded 2012	Founded 2006	Founded 2012
Feature attributes
Sso Saml	— Unknown	✓ Yes	✓ Yes	✓ Yes
Rbac	— Unknown	✓ Yes	✓ Yes	— Unknown
Mobile App	— Unknown	— Unknown	Ios And Android	— Unknown
Webhooks	— Unknown	✓ Yes	✓ Yes	✓ Yes
Data Export	— Unknown	— Unknown	— Unknown	✓ Yes
Real Time Collaboration	— Unknown	✓ Yes	— Unknown	— Unknown
Template Library	— Unknown	✓ Yes	— Unknown	— Unknown
Asset Formats	— Unknown	— Unknown	— Unknown	— Unknown
Version History	— Unknown	✓ Yes	— Unknown	— Unknown
Brand Kit	— Unknown	✓ Yes	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	✓ Yes	— Unknown
Marketing Automation	— Unknown	— Unknown	✓ Yes	— Unknown
Custom Objects	— Unknown	— Unknown	✓ Yes	— Unknown
Reporting Dashboards	— Unknown	— Unknown	✓ Yes	— Unknown
App Marketplace	— Unknown	— Unknown	✓ Yes	— Unknown
Email Automation	— Unknown	— Unknown	— Unknown	— Unknown
Sms Marketing	— Unknown	— Unknown	— Unknown	✓ Yes
Templates	— Unknown	— Unknown	— Unknown	✓ Yes
Segmentation	— Unknown	— Unknown	— Unknown	✓ Yes
Deliverability Tools	— Unknown	— Unknown	— Unknown	✓ Yes

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.