Head to head · 4 tools

ActiveCampaign vs Freshsales vs Loom vs Zoho CRM

Starting price

$15/month

Starting price

$9/month

Starting price

$15/month

Starting price

$14/month

Attribute	ActiveCampaign	Freshsales	Loom	Zoho CRM
Category	Email Marketing	CRM & Customer Management	Video, Audio & Media	CRM & Customer Management
Pricing	Paid	Free tier	Free tier	Free tier
Starting price	$15/month	$9/month	$15/month	$14/month
Free tier	No	Yes	Yes	Yes
Free trial	Yes	Yes	Yes	Yes (15d)
Deployment	Cloud	Cloud	—	Cloud
API available	Unknown	Unknown	Unknown	Yes
Platforms	—	—	—	—
Certifications	—	—	3	4
Integrations	4	4	5	—
Company	Founded 2003	—	Founded 2015	Founded 1996
Feature attributes
Sso Saml	— Unknown	— Unknown	✓ Yes	✓ Yes
Rbac	— Unknown	— Unknown	✓ Yes	— Unknown
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	— Unknown	— Unknown	— Unknown	— Unknown
Data Export	— Unknown	— Unknown	— Unknown	— Unknown
Recording	— Unknown	— Unknown	✓ Yes	— Unknown
Editing	— Unknown	— Unknown	✓ Yes	— Unknown
Transcription	— Unknown	— Unknown	✓ Yes	— Unknown
Ai Features	— Unknown	— Unknown	✓ Yes	— Unknown
Hosting Sharing	— Unknown	— Unknown	✓ Yes	— Unknown
Pipeline Management	— Unknown	— Unknown	— Unknown	✓ Yes
Marketing Automation	— Unknown	— Unknown	— Unknown	✓ Yes
Custom Objects	— Unknown	— Unknown	— Unknown	— Unknown
Reporting Dashboards	— Unknown	— Unknown	— Unknown	— Unknown
App Marketplace	— Unknown	— Unknown	— Unknown	— Unknown

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.