Steer
Steer is a comprehensive CRM and marketing automation platform specifically designed for auto repair shops, quick lubes, and tire shops.
Our verdict
Who it's for
Automate customer follow-ups, scheduling, and marketing for auto repair shops to drive repeat business.
Who should look elsewhere
No free tier available for evaluation.
Pros
- +Significantly increases customer engagement and retention through automation.
- +Boosts Google reviews and overall online reputation.
- +Streamlines appointment booking and reduces administrative burden.
- +Provides actionable insights into marketing performance and customer behavior.
- +Specifically tailored for the automotive service industry, understanding unique needs like deferred work.
Cons
- −No free tier available for evaluation.
- −Primarily focused on the automotive industry, limiting applicability for other business types.
Key features
- ✓Online Scheduling (powered by AutoOps)
- ✓Automated Service Reminders (text & email)
- ✓Two-Way Messaging
- ✓Text & Email Campaigns
- ✓Reviews Management
- ✓CallerID + Call Intelligence
- ✓Opportunity Hub
- ✓Website Chat
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Booking Tool | $189 | month | Online booking tool; Reserve with Google; Deferred work upsell |
| Essentials | $479 | month | Online booking tool; Reserve with Google; Deferred work upsell |
| Ultimate | $629 | month | Online booking tool; Reserve with Google; Deferred work upsell |
| Enterprise | — | month | — |