Sinch
Sinch is a cloud communications platform (CPaaS) that provides APIs for SMS, MMS, RCS, voice, video, and email, enabling businesses to embed messaging and calling into…
Our verdict
Who it's for
Embed messaging and calling into any app
Who should look elsewhere
Pricing can be complex across different channels and regions
Pros
- +Massive global reach covering virtually every mobile device
- +Pay-as-you-go pricing with no minimum commitments
- +Comprehensive multi-channel coverage (SMS, voice, email, chat)
- +Recognized Gartner Magic Quadrant Leader for CPaaS
- +Well-documented APIs with SDKs for major platforms
Cons
- −Pricing can be complex across different channels and regions
- −Setup requires developer resources for API integration
- −Support tiers vary, premium support costs extra
- −Console UI can feel dated compared to newer competitors
- −Billing granularity makes cost prediction difficult for variable workloads
Key features
- ✓SMS, MMS, and RCS messaging APIs
- ✓Voice calling and SIP trunking APIs
- ✓WhatsApp Business messaging integration
- ✓Email delivery API (transactional and marketing)
- ✓Phone number verification and 2FA
- ✓Conversational AI chatbot builder
- ✓Contact center and agent tools
- ✓Global super network with carrier-grade reliability
- ✓Real-time delivery receipts and analytics
- ✓SDKs for iOS, Android, and web applications
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| SMS | — | month | Pay-as-you-go per message; Rates vary by country and carrier; Volume discounts available |
| Voice | — | month | Pay-as-you-go per minute; SIP trunking available; Number rental fees apply |
| RCS | — | month | Rich messaging with branding; Pay-as-you-go pricing; Carrier-dependent availability |
| — | month | Transactional and marketing email; High deliverability rates; Dedicated IP options |