ToolScout.

Serpstat

Serpstat is a comprehensive marketing tool designed to help businesses and SEO professionals improve their search engine optimization and content strategies.

PaidPrice verified 2026-10-04Visit site ↗
Compare

Our verdict

Who it's for

Marketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits.

Who should look elsewhere

Less data than Ahrefs

Pros

  • +Affordable SEO tool
  • +Good keyword research
  • +Fair pricing
  • +Active development
  • +Good features

Cons

  • −Less data than Ahrefs
  • −Learning curve
  • −UI could improve
  • −Data accuracy varies
  • −Better alternatives exist

Key features

  • ✓SEO platform
  • ✓Keyword research
  • ✓Competitor analysis
  • ✓Rank tracking
  • ✓Site audit
  • ✓Backlink analysis

Pricing

PlanPriceBillingNotes
Individual$59month100 searches/day; 5 rank tracker projects; 30K pages to audit
Team$119month500 searches/day; Unlimited projects; 150K pages to audit
Agency$479month5K searches/day; 1.5M pages to audit; 250K tools credit

Alternatives & comparisons

More in SEO & Search Marketing

All →