Recart
Recart is an SMS marketing and list growth platform specifically designed for Direct-to-Consumer (DTC) e-commerce brands, particularly those on Shopify.
Our verdict
Who it's for
The first SMS platform for DTC brands where shoppers join with a single click, delivering industry-leading opt-in rates.
Who should look elsewhere
Primarily focused on Shopify, potentially less suited for other platforms
Pros
- +Industry-leading opt-in rates due to OneClick Popups
- +Purpose-built for DTC and Shopify brands
- +Comprehensive suite of automated SMS flows
- +Transparent pricing with no hidden fees
- +Managed services and dedicated support for growth
Cons
- −Primarily focused on Shopify, potentially less suited for other platforms
- −Pricing can be high for smaller businesses, with paid tiers available
- −Quarterly or annual commitment required for most plans
Key features
- ✓OneClick Popups for single-tap opt-ins
- ✓DTC-specific SMS Flows (Welcome, Abandoned Cart, Browse Abandonment, Fulfillment, Replenishment, Review)
- ✓Revenue-First Campaigns with segmentation and personalization
- ✓Built-in A/B Testing for opt-in rates and campaign optimization
- ✓Account build-out and free SMS audit
- ✓Seamless integrations with Shopify tech stack (ESP, loyalty, reviews)
- ✓Fast-loading popups (up to 400% faster)
- ✓Managed List Growth & SMS Marketing services
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| List Growth | $200 | month | OneClickOpt-in Included; $0.020 OneClick Verification Fee; Quarterly Commitment |
| List Growth | $500 | month | OneClickOpt-in Included; $0.020 OneClick Verification Fee; Quarterly Commitment |
| List Growth | $1000 | month | OneClickOpt-in Included; $0.020 OneClick Verification Fee; Quarterly Commitment |
| List Growth | $2000 | month | OneClickOpt-in Included; $0.020 OneClick Verification Fee; Annual Commitment |
| List Growth | $4000 | month | OneClickOpt-in Included; $0.020 OneClick Verification Fee; Annual Commitment |
| List Growth | — | month | OneClickOpt-in Included; $0.016 OneClick Verification Fee; Annual Commitment |
| List Growth + SMS | $500 | month | OneClickOpt-in Included; $0.0085 + Carrier fees* US SMS Fees; $0.025 + Carrier fees* US MMS Fees |
| List Growth + SMS | $1000 | month | OneClickOpt-in Included; $0.0075 + Carrier fees* US SMS Fees; $0.018 + Carrier fees* US MMS Fees |
| List Growth + SMS | $2250 | month | OneClickOpt-in Included; $0.0055 + Carrier fees* US SMS Fees; $0.016 + Carrier fees* US MMS Fees |
| List Growth + SMS | $4250 | month | OneClickOpt-in Included; $0.0050 + Carrier fees* US SMS Fees; $0.015 + Carrier fees* US MMS Fees |
| List Growth + SMS | — | month | OneClickOpt-in Included; $0.0045 + Carrier fees* US SMS Fees; $0.014 + Carrier fees* US MMS Fees |
Integrations
Shopify