Hotjar Pricing
Starting price
$39/month
Pricing model
Paid
Free tier
Yes
Free trial
Yes
Plans
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Basic | $0 | month | 35 sessions/day; 20 survey responses/month; 5 user interviews/month |
| Plus | $39 | month | 100 daily sessions; 250 survey responses; 15 user interviews |
| Business | $99 | month | 500 daily sessions; 500 survey responses; 30 user interviews |
Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-10-03. Last updated 2026-10-08.
True cost
True cost calculator
| Plan | Listed | Seat basis | Monthly · 5 seats | Annual · 5 seats |
|---|---|---|---|---|
| Basic | $0/month | flat | $0 | $0 |
| Plus | $39/month | flat | $39 | $468 |
| Business | $99/month | flat | $99 | $1,188 |
Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.
Hotjar's starting price ($39) is 96% below the Analytics & Business Intelligence average of $1111.