Helium 10 (Refund Genie)
Helium 10 is a comprehensive platform designed for e-commerce brands and sellers to research products, optimize listings, automate advertising, manage inventory, and r…
Our verdict
Who it's for
All-in-one e-commerce suite for Amazon, Walmart, and TikTok Shop sellers.
Who should look elsewhere
Full feature set requires a paid subscription (Platinum or Diamond plans) which can be costly for small sellers
Pros
- +Comprehensive dataset with over 2 billion products and keywords for deep market analysis
- +Free Chrome extension with powerful on-page data eliminates the need for constant tab switching
- +AI features reduce manual work in advertising, listing creation, and product validation
Cons
- −Full feature set requires a paid subscription (Platinum or Diamond plans) which can be costly for small sellers
- −Steep learning curve due to the sheer number of tools and data points available
Key features
- ✓AI-powered advertising automation with rules-based bidding and day parting
- ✓AI-assisted listing builder that optimizes titles, bullet points, and A+ content
- ✓Product research Chrome extension showing live sales estimates, FBA fees, and competitor stats
- ✓Keyword research with historical Brand Analytics data across 24+ Amazon marketplaces
- ✓Inventory management with restock forecasting for Amazon, Walmart, and TikTok Shop
- ✓Managed FBA refund recovery service (Refund Genie) to reclaim lost reimbursements
- ✓Product launchpad for organizing keywords, competitors, and launch plans
- ✓Multi-channel integration enabling selling on Amazon, Walmart, and TikTok Shop from one dashboard
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Platinum | $129 | month | Research; Product research; Keyword research |
| Diamond | $359 | month | Everything in Platinum, plus...; Speed up execution; Helium 10 MCP: connect your data to any AI tool |
| Enterprise | $1499 | month | Custom plan built for your brand; Scale without losing support; Dedicated customer success manager and custom onboarding |