GMass
GMass is an email marketing and mail merge tool that works directly inside Gmail.
Our verdict
Who it's for
Mass email & mail merge from your Gmail inbox
Who should look elsewhere
Requires the Google Chrome browser to function.
Pros
- +Integrates directly into Gmail's compose window for ease of use.
- +Bypasses Gmail's native sending limits for mass email campaigns.
- +Offers advanced mail merge personalization using Google Sheets, including fallback values.
- +Automates follow-up sequences until a recipient replies, enhancing response rates.
- +Provides detailed email reporting and analytics accessible from desktop and mobile Gmail apps.
Cons
- −Requires the Google Chrome browser to function.
- −Relies on Gmail's infrastructure, which might not be suitable for all enterprise-level email marketing needs.
- −The email list builder is limited to contacts found within the user's Gmail account.
Key features
- ✓Gmail integration
- ✓Mail merge
- ✓Auto follow-ups
- ✓Campaign analytics
- ✓Scheduling
- ✓A/B testing
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Free | $0 | month | 50 emails/day; Basic features; GMass footer |
| Standard | $25 | month | Unlimited emails; No footer; Follow-ups |
| Premium | $35 | month | A/B testing; API; High priority |
Integrations
Google SheetsZapier