Durable Pricing
Starting price
$15/month
Pricing model
Paid
Free tier
No
Free trial
Yes
Plans
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Starter | $15 | month | Free custom domain; Unlimited pages & traffic; Website analytics |
| Business | $25 | month | All Starter features; Premium stock images/video; 500 AI images |
| Scale | $99 | month | All Business features; Unlimited AI images; Unlimited AI chats |
Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-10-07. Last updated 2026-10-08.
True cost
True cost calculator
| Plan | Listed | Seat basis | Monthly · 5 seats | Annual · 5 seats |
|---|---|---|---|---|
| Starter | $15/month | flat | $15 | $180 |
| Business | $25/month | flat | $25 | $300 |
| Scale | $99/month | flat | $99 | $1,188 |
Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.
Durable's starting price ($15) is 91% below the Website Builders & CMS average of $173.