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Starting price

$59/month

Pricing model

Paid

Free tier

No

Free trial

Yes

Plans

PlanPriceBillingNotes
Aha! Roadmaps$59monthLink strategy to all product work; Capture feedback via ideas portals; Brainstorm with virtual whiteboards
Aha! Ideas$39monthCapture feedback via ideas portals; Streamline your idea review process; Integrate with Salesforce and Zendesk
Aha! Whiteboards$9monthBrainstorm concepts and refine early plans; Collaborate with guests at no cost; Choose from 100 expert templates
Aha! Develop$9monthAlign technical work to the product roadmap; Choose a scrum, kanban, or SAFe® approach; Define user stories with the AI assistant
Aha! Project$9monthAlign daily tasks with strategic plans; Choose an agile way to work; Define and prioritize tasks
Aha! Knowledge$18monthCentralize product documentation; Publish multiple knowledge bases; Choose from 100+ templates
Aha! Research$39monthCreate unlimited studies; Conduct unlimited interviews; Build a research participant database

Figures are the vendor's published prices. Unknown values show as “—”. Price-history tracking is not yet available for this tool. Price verified 2026-10-05. Last updated 2026-10-09.

True cost

True cost calculator
PlanListedSeat basisMonthly · 5 seatsAnnual · 5 seats
Aha! Roadmaps$59/monthflat$59$708
Aha! Ideas$39/monthflat$39$468
Aha! Whiteboards$9/monthflat$9$108
Aha! Develop$9/monthflat$9$108
Aha! Project$9/monthflat$9$108
Aha! Knowledge$18/monthflat$18$216
Aha! Research$39/monthflat$39$468

Estimate from published prices. Per-seat plans scale with seats; flat plans don't; plans with included seats charge the base until you exceed them, then add the per-seat overage where published. Monthly/annual come from each plan's billing period. Taxes and add-ons excluded.

Aha! Whiteboards's starting price ($59) is 90% above the Productivity & Collaboration average of $31.

Cheaper alternatives