Klaviyo vs Okendo vs Smile.io vs Upzelo
| Attribute | ||||
|---|---|---|---|---|
| Category | Email & Messaging Marketing | E-commerce & Commerce | Marketing | Marketing |
| Pricing | Free tier | Paid | Free tier | Paid |
| Starting price | $20/month | $19/month | $15/month | $199/month |
| Free tier | Yes | No | Yes | No |
| Free trial | No | Yes | Yes | No |
| Deployment | — | — | — | — |
| API available | Yes | Unknown | Unknown | Unknown |
| Platforms | — | — | — | — |
| Certifications | 4 | — | — | — |
| Integrations | 2 | — | — | — |
| Company | Founded 2012 | — | — | — |
| Feature attributes | ||||
| Sso Saml | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Rbac | — Unknown | — Unknown | — Unknown | — Unknown |
| Mobile App | — Unknown | — Unknown | — Unknown | — Unknown |
| Webhooks | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Data Export | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Email Automation | — Unknown | — Unknown | — Unknown | — Unknown |
| Sms Marketing | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Templates | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Segmentation | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Deliverability Tools | ✓ Yes | — Unknown | — Unknown | — Unknown |
Also consider
Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.