Drip vs Mailchimp vs Marketo vs Salesforce

Drip+

Starting price

$39/month

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Mailchimp+

Starting price

$13/month

ViewVisit site ↗

Marketo+

Starting price

—

ViewVisit site ↗

Salesforce+

Starting price

$25/month

ViewVisit site ↗

Attribute	Drip	Mailchimp	Marketo	Salesforce
Category	E-commerce & Commerce	Email & Messaging Marketing	Marketing	CRM & Customer Management
Pricing	Paid	Free tier	Paid	Paid
Starting price	$39/month	✓ $13/month	—	$25/month
Free tier	No	✓ Yes	Unknown	No
Free trial	✓ Yes	✓ Yes	Unknown	✓ Yes (30d)
Deployment	Cloud	—	—	Cloud
API available	Unknown	✓ Yes	Unknown	✓ Yes
Platforms	—	—	—	—
Certifications	—	—	—	✓ 12
Integrations	2	8	—	✓ 22
Company	—	Founded 2001	Founded 2006	Founded 1999
Feature attributes
Sso Saml	— Unknown	— Unknown	— Unknown	— Unknown
Rbac	— Unknown	✓ Yes	— Unknown	✓ Yes
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	— Unknown	✓ Yes	— Unknown	— Unknown
Data Export	— Unknown	✓ Yes	— Unknown	— Unknown
Email Automation	— Unknown	— Unknown	— Unknown	— Unknown
Sms Marketing	— Unknown	✓ Yes	— Unknown	— Unknown
Templates	— Unknown	✓ Yes	— Unknown	— Unknown
Segmentation	— Unknown	✓ Yes	— Unknown	— Unknown
Deliverability Tools	— Unknown	— Unknown	— Unknown	— Unknown
Multichannel Campaigns	— Unknown	— Unknown	— Unknown	— Unknown
Marketing Automation	— Unknown	— Unknown	— Unknown	✓ Yes
Audience Segmentation	— Unknown	— Unknown	— Unknown	— Unknown
Ab Testing	— Unknown	— Unknown	— Unknown	— Unknown
Lead Scoring	— Unknown	— Unknown	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	— Unknown	✓ Yes
Custom Objects	— Unknown	— Unknown	— Unknown	✓ Yes
Reporting Dashboards	— Unknown	— Unknown	— Unknown	✓ Yes
App Marketplace	— Unknown	— Unknown	— Unknown	✓ Yes

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.