Head to head · 4 tools

Braze vs Freshsales vs Marketo vs Salesforce

Starting price

—

Starting price

$9/month

Starting price

—

Starting price

$25/month

Attribute	Braze	Freshsales	Marketo	Salesforce
Category	Marketing	CRM & Customer Management	Marketing	CRM & Customer Management
Pricing	Pricing n/a	Free tier	Paid	Paid
Starting price	—	$9/month	—	$25/month
Free tier	Unknown	Yes	Unknown	No
Free trial	Unknown	Yes	Unknown	Yes (30d)
Deployment	—	Cloud	—	Cloud
API available	Yes	Unknown	Unknown	Yes
Platforms	—	—	—	—
Certifications	2	—	—	12
Integrations	—	4	—	22
Company	Founded 2011	—	Founded 2006	Founded 1999
Feature attributes
Sso Saml	✓ Yes	— Unknown	— Unknown	— Unknown
Rbac	✓ Yes	— Unknown	— Unknown	✓ Yes
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	✓ Yes	— Unknown	— Unknown	— Unknown
Data Export	✓ Yes	— Unknown	— Unknown	— Unknown
Multichannel Campaigns	— Unknown	— Unknown	— Unknown	— Unknown
Marketing Automation	— Unknown	— Unknown	— Unknown	✓ Yes
Audience Segmentation	✓ Yes	— Unknown	— Unknown	— Unknown
Ab Testing	— Unknown	— Unknown	— Unknown	— Unknown
Lead Scoring	— Unknown	— Unknown	— Unknown	— Unknown
Pipeline Management	— Unknown	— Unknown	— Unknown	✓ Yes
Custom Objects	— Unknown	— Unknown	— Unknown	✓ Yes
Reporting Dashboards	— Unknown	— Unknown	— Unknown	✓ Yes
App Marketplace	— Unknown	— Unknown	— Unknown	✓ Yes

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.