Head to head · 4 tools

Braze vs Insightly vs Kustomer vs Zendesk

Starting price

—

Starting price

$29/month

Starting price

$89/month

Starting price

$19/month

Attribute	Braze	Insightly	Kustomer	Zendesk
Category	Marketing	CRM & Customer Management	CRM & Customer Management	Customer Support & Success
Pricing	Pricing n/a	Free tier	Paid	Paid
Starting price	—	$29/month	$89/month	$19/month
Free tier	Unknown	Yes	No	Unknown
Free trial	Unknown	Yes	Yes	Yes (14d)
Deployment	—	Cloud	Cloud	Cloud
API available	Yes	Unknown	Unknown	Yes
Platforms	—	—	—	—
Certifications	2	—	—	9
Integrations	—	5	—	5
Company	Founded 2011	—	—	Founded 2007
Feature attributes
Sso Saml	✓ Yes	— Unknown	— Unknown	✓ Yes
Rbac	✓ Yes	— Unknown	— Unknown	✓ Yes
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	✓ Yes	— Unknown	— Unknown	✓ Yes
Data Export	✓ Yes	— Unknown	— Unknown	✓ Yes
Multichannel Campaigns	— Unknown	— Unknown	— Unknown	— Unknown
Marketing Automation	— Unknown	— Unknown	— Unknown	— Unknown
Audience Segmentation	✓ Yes	— Unknown	— Unknown	— Unknown
Ab Testing	— Unknown	— Unknown	— Unknown	— Unknown
Lead Scoring	— Unknown	— Unknown	— Unknown	— Unknown
Ticketing	— Unknown	— Unknown	— Unknown	✓ Yes
Live Chat	— Unknown	— Unknown	— Unknown	✓ Yes
Knowledge Base	— Unknown	— Unknown	— Unknown	✓ Yes
Ai Chatbot	— Unknown	— Unknown	— Unknown	✓ Yes
Omnichannel	— Unknown	— Unknown	— Unknown	✓ Yes

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.