Ahrefs vs Apollo.io vs Mangools vs Moz
| Attribute | ||||
|---|---|---|---|---|
| Category | SEO & Search Marketing | Sales Intelligence & Lead Generation | SEO & Search Marketing | SEO & Search Marketing |
| Pricing | Freemium | Free tier | Free tier | Paid |
| Starting price | $129 | $49/month | $36.75/month | $39/month |
| Free tier | No | Yes | Yes | No |
| Free trial | Yes | Unknown | No | Yes (30d) |
| Deployment | Cloud | — | Cloud | Cloud |
| API available | Yes | Yes | Unknown | Yes |
| Platforms | — | — | — | — |
| Certifications | — | 3 | — | — |
| Integrations | — | — | — | — |
| Company | Founded 2010 | Founded 2015 | — | Founded 2004 |
| Feature attributes | ||||
| Sso Saml | ✓ Yes | ✓ Yes | — Unknown | — Unknown |
| Rbac | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Mobile App | — Unknown | — Unknown | — Unknown | — Unknown |
| Webhooks | — Unknown | — Unknown | — Unknown | — Unknown |
| Data Export | ✓ Yes | ✓ Yes | — Unknown | — Unknown |
| Keyword Research | ✓ Yes | — Unknown | — Unknown | ✓ Yes |
| Backlink Analysis | ✓ Yes | — Unknown | — Unknown | ✓ Yes |
| Rank Tracking | ✓ Yes | — Unknown | — Unknown | ✓ Yes |
| Site Audit | ✓ Yes | — Unknown | — Unknown | — Unknown |
| Index Size | — Unknown | — Unknown | — Unknown | — Unknown |
| Contact Database Size | — Unknown | — Unknown | — Unknown | — Unknown |
| Email Finder | — Unknown | ✓ Yes | — Unknown | — Unknown |
| Phone Numbers | — Unknown | ✓ Yes | — Unknown | — Unknown |
| Intent Data | — Unknown | ✓ Yes | — Unknown | — Unknown |
| Chrome Extension | — Unknown | ✓ Yes | — Unknown | — Unknown |
Also consider
Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.