Head to head · 4 tools

Pogo vs Qualtrics vs Semrush vs Sprig

Starting price

—

Starting price

$420/month

Starting price

$139.95

Starting price

$175/month

Attribute	Pogo	Qualtrics	Semrush	Sprig
Category	Analytics & Business Intelligence	Research & Science	SEO & Search Marketing	ERP & Business Operations
Pricing	Paid	Free tier	Paid	Free tier
Starting price	—	$420/month	$139.95	$175/month
Free tier	No	Yes	No	Yes
Free trial	Unknown	No	Yes (14d)	Yes
Deployment	—	—	Cloud	—
API available	Unknown	Unknown	Yes	Unknown
Platforms	—	—	—	—
Certifications	—	5	—	—
Integrations	—	—	—	—
Company	—	Founded 2002	Founded 2008	—
Feature attributes
Sso Saml	— Unknown	✓ Yes	✓ Yes	— Unknown
Rbac	— Unknown	✓ Yes	— Unknown	— Unknown
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	— Unknown	— Unknown	— Unknown	— Unknown
Data Export	— Unknown	— Unknown	— Unknown	— Unknown
Survey Builder	— Unknown	✓ Yes	— Unknown	— Unknown
Electronic Lab Notebook	— Unknown	— Unknown	— Unknown	— Unknown
Statistical Analysis	— Unknown	— Unknown	— Unknown	— Unknown
Regulatory Support	— Unknown	— Unknown	— Unknown	— Unknown
Shared Workspace	— Unknown	— Unknown	— Unknown	— Unknown
Keyword Research	— Unknown	— Unknown	✓ Yes	— Unknown
Backlink Analysis	— Unknown	— Unknown	✓ Yes	— Unknown
Rank Tracking	— Unknown	— Unknown	✓ Yes	— Unknown
Site Audit	— Unknown	— Unknown	✓ Yes	— Unknown
Index Size	— Unknown	— Unknown	— Unknown	— Unknown

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.