Head to head · 4 tools

Jasper vs Looker vs Microsoft Power BI vs ThoughtSpot

Starting price

$39

Starting price

$35

Starting price

$10/month

Starting price

$25/month

Attribute	Jasper	Looker	Microsoft Power BI	ThoughtSpot
Category	Content & Writing	Analytics & Business Intelligence	Analytics & Business Intelligence	Analytics & Business Intelligence
Pricing	Paid	Paid	Free tier	Paid
Starting price	$39	$35	$10/month	$25/month
Free tier	No	No	Yes	No
Free trial	Yes	Yes	Yes (60d)	Yes
Deployment	—	Cloud	—	—
API available	Yes	Yes	Unknown	Unknown
Platforms	—	—	—	—
Certifications	1	1	—	—
Integrations	—	4	2	2
Company	Founded 2021	Founded 2012	—	Founded 2012
Feature attributes
Sso Saml	✓ Yes	— Unknown	— Unknown	— Unknown
Rbac	✓ Yes	✓ Yes	— Unknown	— Unknown
Mobile App	— Unknown	— Unknown	— Unknown	— Unknown
Webhooks	— Unknown	— Unknown	— Unknown	— Unknown
Data Export	— Unknown	— Unknown	— Unknown	— Unknown
Ai Generation	✓ Yes	— Unknown	— Unknown	— Unknown
Grammar Check	✓ Yes	— Unknown	— Unknown	— Unknown
Plagiarism Check	✓ Yes	— Unknown	— Unknown	— Unknown
Brand Voice	✓ Yes	— Unknown	— Unknown	— Unknown
Browser Extension	✓ Yes	— Unknown	— Unknown	— Unknown
Data Source Connectors	— Unknown	— Unknown	— Unknown	— Unknown
Self Service Exploration	— Unknown	— Unknown	— Unknown	— Unknown
Embedded Analytics	— Unknown	✓ Yes	— Unknown	— Unknown
Natural Language Query	— Unknown	✓ Yes	— Unknown	— Unknown
Scheduled Reports	— Unknown	— Unknown	— Unknown	— Unknown

Also consider

Unknown values show as “Unknown”/“—”. Nothing is inferred — see each tool page for sources.